NEIMASITAWI is a luxury lifestyle brand out of Bologna, Italy with designs exclusively created by American-born fashion designer, Neima Sitawi. Each piece is sewn in Italy under strict supervision and with the majority of the fabrics sourced from Europe. For NEIMASITAWI, simplicity is the ultimate sophistication. Every piece is designed for women who aspire to have the utmost sense of quality and style. The brand evokes simplicity, style, sophistication and sensuality. Versatility and variation are paramount to each design, resulting in classic, feminine lines. It is our goal to insure that each women is given a canvas upon which they can unleash their personal style philosophy.

Who is Neima Sitawi
NEIMASITAWI was born in the United States and has lived and worked in Europe and Asia for her entire adult life. She began her academic career in International Affairs; graduating with degree in Political Science from the University of Cincinnati. In line with her international studies and career ambitions, Neima has picked up a variety of languages including: English, French, Italian and Chinese and continues to study German and Spanish. Over the years, her career has taken a two-fold track. Neima considers ‘The Art of Business’ as one of her many passions, driving her to obtain the MBA in Strategic Marketing at the Sacred Heart University in Luxembourg and attracting her to various roles in strategic marketing, business management and consultancy for companies in Europe and the US. Meanwhile, Neima successfully organized expos, private events and promotional campaigns for variety of artists, companies and non-proft organizations. Today, Neima Sitawi is an internationally recognised artist, designer, businesswoman , collector and philanthropist; having shared her talents with art affectionados in the US, France, Italy, United Kingdom, Luxembourg, Switzerland, Turkey, Russia, China and now Singapore.

Neima had always wished to unify both her artistic and business careers so after years working in corporate, she returned to her lifelong passion for the luxury style industry; launching her own line of luxury women’s apparel out of Bologna, Italy. The brand: NEIMASITAWI. While living in Bologna, Neima and her associates founded the association Bologna Connect aimed at positioning Bologna and Emilia Romagna as the epicenter of Italy’s quality and lifestyle product production.

In 2017, in response to recent global events, Neima has introduced the NEIMASITAWI Refugee Atelier Project. The mission of this project is to help displaced women in need and to provide a safe, resource and training centre aimed at developing skills to mobilise them for a future of self sustainability; opening their own business or finding fulfilling labor in the sartorial trades. For more information, please click here.

Today, as the owner of a lifestyle concept brand, Neima designs private collections of ladies apparel as well as in-depth, experiential projects, tours and workshops destined for women looking to refine their style, tastes and eventually become lifestyle connoisseurs.